Cookie Policy

(version 3.0 dated 24.06.2025) 

Dear Visitor (hereinafter, "You" or the '"User"),

This Internet website ooh-dentsu.com (hereinafter, the "Website") is owned by the company Dentsu X S.r.l. SB, with registered offices in via Benigno Crespi 23, 20159 Milan, Italy, Tax Code/VAT No. 09601320964, (hereinafter, "We" or the "Company").

Since our Website uses the so called cookies for several purposes, we hereby aim at explaining to You what cookies are and how they are used on the Website.

Certain cookies (the so called proprium cookies or first party cookies) are conveyed and controlled by us directly.  The Company collects and processes your personal data by means of these cookies.  We hereby explain to You how We collect such data, for which purposes and what your rights are, also pursuant to Article 13 of the General Data Protection, Regulation (EU) 2016/679 (the “Regulation”) and Italian Legislative Decree No. 196/2003 (hereinafter, “Privacy Code” and, together with the Regulation, “Applicable Law”).

If You are not familiar with cookies, please read carefully this policy and the general privacy policy of the Website, in order to make your choices consciously. 

The Company takes the utmost account of the right to privacy and protection of personal data of its Users. For any information related to this Cookie Policy, Users may contact the Company at any time, using the following methods:

  • Sending a registered letter with return receipt to the registered offices of the Controller in via Benigno Crespi 23, 20159 Milan, Italy
  • Sending an electronic mail message to the address DPO@dentsu.com or DPOSupportItaly@dentsu.com  

A.      What cookies are and what they are for 

The cookies are small text files that the websites visited by a user send directly to its terminal (usually, to the browser), where they are memorised to be transmitted to the same websites at the following visit of the same by the same user (the so called proprium first party cookies). During the web surfing of a website, a user may receive on its terminal also cookies of other websites or of other web servers (the so called third parties cookies); this happens because there may be elements on the visited website, such as images, maps, sounds, links to specific web pages of other domains that are on servers other than the server on which the requested page is placed. In other words, such cookies are set up on a website other than the one that is currently visited.

The cookies may have a duration limited to a single session of navigation on the browser (the so called session cookies), and, in such event, they deactivate automatically once the browser is closed by the user; or may have a predetermined duration and, in such event, they will remain memorised and active on your hard disk until the expiry date, thus continuing collecting information during different sessions of navigation on the browser (the so called permanent cookies).

The cookies are used for several purposes. Certain cookies are necessary in order to allow You to surf the Website and benefit of its functionalities (the so called technical cookies). Other cookies are used in order to obtain statistical information, whether in aggregate or not, about the number of users accessing the Website and how the Website is used (the so called monitoring cookies or analytics). To the end, other cookies can be used in order to track your consumer profile and make You viewing advertisings that may be of interest for You, since complying with your preferences and your consumer habits (the so called profiling cookies).

In order to know more in details such different categories of cookies please continue reading such policy.  Please discover how they work and for what use they are for, and choose freely if you want to consent to their use or prevent the same.

B. Technical, reporting and analytics tools

Technical cookies are used on the Website for the sole purpose to make You able to surf the Website and allow You to use its functionalities. They are first party cookies, since they are conveyed directly by us on the Website.

Certain technical cookies are essential to offer You an optimal surfing experience or in order to allow You to authenticate on the Website, for example in order to make a purchase on the Website or to enter into your reserved area (the so called surfing cookies). The surfing cookies are normally session cookies and, therefore, once the surfing browser is closed, are automatically deactivated.

The technical cookies are useful in order to allow You to memorise your preferences (for example, the language or the Country) without setting up the same at the following visits (the so called functionalities cookies). For such reason, the functionalities cookies are often lasting cookies, since they remain memorised on your computer also after the closure of the surfing browser, until the scheduled expiry date or until when you decide to eliminate the same.

The website currently uses Shopify's technical cookies (our eCommerce platform) as specified in the section “Cookies Necessary for the Functioning of the Store” and “Reporting and Analytics” under “Merchant storefronts” at the following link:  https://www.shopify.com/uk/legal/cookies?country=gb&lang=en 

C. How to manage the cookies and oppose to their use

There are several options to manage, disable and remove the cookies. 

(1) Modify your browser settings

Please follow the instructions provided by your browser’s producer to discover how to manage, disable or remove all the cookies (technical, analytics and profiling):

Please be careful in making your choice. Indeed, by blocking the receipt of all the cookies indiscriminately, including the technical ones, without providing a specific exception for the Website, you might be no more able to surf on the Website or to benefit, in whole or in part, of its functionalities.  Furthermore, removing all the cookies from the browser, also the technical cookies could be removed and, therefore, you could remove the preferences set up by using the Website or no more find products or services included in your basket.

(2) Use the Internet website Internet www.youronlinechoices.eu/it/ 

Your Online Choices is an Internet website managed by the non-profit association European Interactive Digital Advertising Alliance (EDAA), the Italian version of which can be found at the address www.youronlinechoices.eu. It provides information on behavioural advertising based on profiling cookies (https://www.youronlinechoices.com/uk/about-behavioural-advertising) and allows Internet users to easily opt-out of the installation of the main profiling cookies installed by advertisers and used on Internet websites (https://www.youronlinechoices.com/uk/your-ad-choices). Before using this tool, we recommend that you carefully read the general terms and conditions of service of the Your Online Choices website (https://www.youronlinechoices.com/uk/terms-conditions), as well as the frequently asked questions (FAQ) (https://www.youronlinechoices.com/uk/faqs) and the help page (https://www.youronlinechoices.com/uk/opt-out-help).

Please use Your Online Choices consciously. Indeed, notwithstanding that many of the most important marketing companies using cookies are members of the same, certain third parties installing cookies through the Website could not be members of Your Online Choices.  Therefore, the use of Your Online Choices does not guarantee that third parties cookies will be received surfing on the Website.  Please be remained that, removing all the cookies from the browser, also the technical cookies released by Your Online Choices in order to remind your choices could be removed, thus reactivating third parties cookies. 

D. Processing methods and data retention timing

As highlighted under the preamble of this cookie policy, the Company collect and process certain personal data by means of the cookies conveyed directly on the Website (first party cookies).  The Company acts as data controller of such data, in compliance with the provisions of the Regulation. Please note that we will process your data with electronic instruments only, in a much automatised manner and without any human intermediation.  Therefore, our employees and coworkers will never access the content of your personal data obtained by means of cookies, meaning that they will never be able to see and/or have any direct PII (Personally Identifiable Information), that is information from which it will be possible to identify you directly.

Certain employees of ours and coworkers, appointed by us as data persons in charge of the processing, could make maintenance operations on IT systems that host your data, without the possibility to access their actual contents. The personal data could be memorised on servers managed by third parties (for example, providers of IT systems) or may be managed by online marketing specialised subjects, acting as Data Processor on the basis of a specific written appointment by the Company. 

Your personal data will not be transferred to third parties Data Controller, nor will be disseminated.

Your personal data will be kept for the time strictly necessary to carry out the primary purposes described in this statement, or in any case as necessary for the protection of the rights of both the interests of both Users and the Company.

E. Transfer of personal data to a third country

We hereby inform you that, complying with the requirements and the guarantees provided under the law, your data could be transferred to Countries outside the European Economic Area (EEA) that could not guarantee a level of privacy and personal data protection equal to the level of protection guaranteed by the Applicable Law, but as Data Controller we take the utmost account of the right to security, therefore we will process such transfers with all due care and guarantees and, therefore, we will handle such transfers with all due care and guarantees in accordance with the Applicable Law and, in particular, in accordance with articles 45 (Transfer on the basis of an adequacy decision) and 46 (Transfer subject to adequate safeguards) of the Regulation. 

We would like to point out that some of the technologies indicated in the tables in this policy may - as independent data controllers - process personal data collected by means of the cookies installed on this Website from a location outside the European territory and, therefore, we recommend that you read their privacy policy carefully above for further details.

F. Your rights

In order to exercise your rights, or to obtain any other information or clarification in relation to this cookie policy, please contact the Company by means of:

  • Sending a registered letter with return receipt to the registered offices of the Controller in via Benigno Crespi 23, 20159 Milan, Italy
  • Sending an electronic mail message to the address  DPO@dentsu.com or DPOSupportItaly@dentsu.com  

Pursuant to Applicable Law, the Users have:

a) the right to withdraw consent at any time, if the processing is based on their consent;

b) the right of access to the personal data;

c) (if it is applicable) the right to data portability (right to receive all personal data concerning them in a structured format, commonly used and readable by automatic device), the right to restriction of the processing of personal data, the right to rectification and the right to erasure (“right to be forgotten”);

d) the right to object:

i) in whole or in part, for legitimate reasons, to the processing of personal data concerning them, even if pertinent to the purpose of the collection;

ii) in whole or in part, to the processing of personal data concerning them for the purpose of sending advertising or direct sales material or for carrying out market research or commercial communication;

e) if they believe that the processing that concerns them violates the Regulation, the right to lodge a complaint with a Supervisory Authority (if a European citizen, in the Member State in which they usually reside, in the one in which they work or in the one in which the alleged violation has occurred). The Italian Supervisory Authority is the Garante per la protezione dei dati personali, located in Piazza Venezia n. 11, 00187 - Rome (http://www.garanteprivacy.it/).

 

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The Company is not responsible for updating all links that can be viewed in this cookie policy, therefore whenever a link is not functional and/or updated, Users acknowledge and accept that they must always refer to the document and/or section of the websites referred to such link.